Attending a mobile marketing conference is one of the best ways to stay updated with the latest strategies and techniques that are being developed and implemented by expert marketers and business owners in the field. Moreover, you will also get to know how to utilize a successful mobile marketing strategy that is tailor-made for your business. You can also get a few inspirational ideas from other companies that you can use for your own. However, there’s one major thing people look for in these conferences, that is networking. Most of the renowned digital marketing events bring together marketing gurus and industry leaders under one roof. This is a great opportunity to extend your network and build a strong relationship with other people that can be mutually beneficial. At these events, you may meet your new clients, customers, investors, and even new business partners.
To enjoy any of the aforementioned benefits, you need to use your precious time at the event tactfully. If you want to grow your network and learn from the industry experts, you can’t waste a single moment at an event like this. Here are some important things you need to consider.
The early bird gets the worm!
Don’t get late for the event. Arrive at least 15-30 minutes before the event starts. This will help you in two ways. First, you’ll be able to secure a good seat for yourself in the front rows (or at least in the second rows in case the first one is reserved for special guests). Remember, the backbenchers in schools scarcely come under the spotlight. Don’t create an impression that you are sitting behind because you have a small or medium sized business. The closer you sit with the experts and leaders, the better it is! Secondly, arriving 30 minutes before the event will help you know others and have a few words with them which you can continue after the event is over. This is where the networking opportunities lie within. You cannot talk to others when a speaker is on stage, so the best time to introduce yourself to others is before the event starts. You can always continue with between or after the sessions.
Participate in Q&A Sessions
You may feel uneasy to participate in a Q&A session but it’s not meant to be remain silent. Don’t just be the listener, ask the panel of speakers a question or two about your business or share what you think. It would be great if you can stay prepared beforehand by making a list of questions you want to ask the panel of speakers.
Take advantage of the coffee breaks
Here’s what you should do. Grab a cup of coffee or a glass of wine and find someone to talk. Not just anyone, it would be great if you can talk to an expert who can give you valuable advice for your mobile marketing campaigns. Go meet a person, talk to him and don’t forget to give your business card right before the conversation ends. A lot of people feel uneasy to talk to strangers but remember you are there to grow your network, so do it. Your aim should be to distribute at least 10-15 business cards among your potential clients or the marketing experts.